In a previous blog, I discussed the online advertising industry’s self regulatory efforts that will be implemented this year. A key part of this effort is the introduction of a standard icon to be added to online ads. It will alert web visitors that they are being targeted - behaviorally targeted. The Power "i" icon will be launched on January 27th by the industry's self-regulators, or online advertising trade associations, in response to the controversy regarding behavioral targeting.
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Results matter to all of us.
DMN3 is a marketing agency that focuses on results. Our measurement process goes beyond the typical direct marketing, online or traditional advertising agency methods of producing and qualifying results. We begin every program with the end in mind; this helps us deliver profitable solutions to our clients.
To continuously fine tune creative and media; a nimble and experienced agency team is necessary. That’s why we are a marketing firm that provides our staff with ongoing training on the latest digital technology as well as best practices for online and offline marketing. We bring continuing education programs to clients, too. We believe knowledge gives us all a better understanding of how to reach client goals.
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We are a marketing firm that understands how to achieve the highest return possible for the dollars invested for your acquisition and retention marketing.
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