DMN3 Blog

Aces of Marketing written by team members of DMN3.

Digital Gadget Ownership Has Profound Marketing Implications

Posted on: Tuesday, October 26, 2010, Written by Robert M. Brecht, Ph.D.

It should come as no surprise to you that Americans are rapidly embracing digital devices. If your online marketing strategy is tied to people using computers, you may miss the boat to meeting your digital marketing objectives.  
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Online Advertising: You Will See Both Growth and Changes

Posted on: Tuesday, October 19, 2010, Written by Robert M. Brecht, Ph.D.

Later this Fall, you will see changes in online behavioral targeted advertising as the advertising industry experiences double digit growth in online advertising spending. 
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How Usable is Your Website Content?

Posted on: Tuesday, October 12, 2010, Written by Robert M. Brecht, Ph.D.

How would visitors to your website rate it for usability? If the term is foreign to you, then you probably have a problem. An important part of the website design process is making sure that it is user friendly. Usability is the foundation of that effort. Let’s start with your words… 
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Twitter Advertising: Changes You Should Know About

Posted on: Tuesday, October 05, 2010, Written by Robert M. Brecht, Ph.D.

If you are a user or advertiser on twitter, then Twitter’s recent efforts should be of interest to you. Twitter has settled on an advertising approach and expects great things from “its "promoted" advertising products. 
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