DMN3 Blog

Aces of Marketing written by team members of DMN3.

Advertising Outlays in U.S. Increased Significantly in 2010

Posted on: Tuesday, March 29, 2011, Written by Robert M. Brecht, Ph.D.

It looks like the future is brighter for professional marketers as advertising budgets recover from 2009. Here’s a look at 2010 advertising expenditures… 
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Can Direct Mail Lead to Online Success?

Posted on: Tuesday, March 22, 2011, Written by Robert M. Brecht, Ph.D.

The answer is absolutely! Now there’s a new tool to help: Smartphones. If you want to learn how direct mail can increase online sales success, read on… 
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Are there Implications for SEO/SEM with Google’s Search Engine Algorithm Change?

Posted on: Tuesday, March 15, 2011, Written by Robert M. Brecht, Ph.D.

The answer to how much Search Engine Optimization/Search Engine Marketing will be impacted is not clear yet. Here’s what we do know… 
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Is Your Company Using Social Media Effectively?

Posted on: Tuesday, March 08, 2011, Written by Robert M. Brecht, Ph.D.

According to a recent Harvard study, only 12% of 2,100 companies stated that they were using social media effectively. Are You? Let’s examine what these 12% say they are doing…. 
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Are You Having Trouble Understanding the Impact of Social Media on Your Bottom LIne?

Posted on: Tuesday, March 01, 2011, Written by Robert M. Brecht, Ph.D.

A number of recent surveys have assessed how organizations are using Social Media. See how you measure up… 
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