DMN3 Blog

Aces of Marketing written by team members of DMN3.

Cause Marketing: Supporting a Cause is Good Business

Posted on: Tuesday, May 24, 2011, Written by Robert M. Brecht, Ph.D.

What if I told you that you could increase sales, differentiate your brand, foster brand loyalty, generate favorable public opinion and attract and retain good employees with just one approach to marketing? Sound impossible? It’s not… 
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What’s the Difference between Affinity Marketing and Niche Marketing by Affinity?

Posted on: Tuesday, May 17, 2011, Written by Robert M. Brecht, Ph.D.

Affinity marketing is one way to reach a target market. In fact it just might be the most effective way… 
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