Marketers are rapidly coming around to using 2D barcodes as a way to integrate online and offline marketing efforts. The question is whether they are using them the way consumers want…
[continued]
DMN3 Blog
DMN3 Blog - written & maintained by Robert M Brecht, Ph.D.
QR 2D Barcodes: Growth, Expectations and Threats
Tuesday, February 21, 2012
Can Direct Mail Lead to Online Success?
Tuesday, March 22, 2011
The answer is absolutely! Now there’s a new tool to help: Smartphones. If you want to learn how direct mail can increase online sales success, read on…
[continued]
Mobile Marketing: Since When Are Bar Codes Cutting Edge?
Tuesday, November 23, 2010
Mobile Barcodes use in advertising and marketing is accelerating rapidly. If you have been paying attention, you probably have noticed them in a lot of unexpected places..
[continued]
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