For years article marketing has been a major Search Engine Optimization (SEO) tactic. Google’s Panda and Penguin algorithm changes noticeably altered SEO practices for the better. Given Google’s changes, should article marketing be part of your content marketing strategy?  
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Search Engine Optimization (SEO) and Search Engine Marketing (SEM) are all about getting search engine users to click through to your website or landing page. Here’s some important info you should know about… 
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The answer to how much Search Engine Optimization/Search Engine Marketing will be impacted is not clear yet. Here’s what we do know… 
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Is your existing Web site or Web site design optimized? Web site optimization means both Search Engine Optimization (SEO) and Conversion Optimization.  
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Most organizations today recognize they need a Web site. The problem is, most businesses don’t understand how to use a Web site as a business center to develop leads and sales. The result is a good looking Web site with lots of graphics and flash animation that may have brand appeal, but lacks the capability to achieve its organization's business objectives. 
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The role of Web site Optimization is poorly understood by many organizations with Web sites. Typically, the two most important objectives of a Web site are to... 
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I am often amazed at how little people understand about marketing on the web. They build a website and think “traffic” is the answer to achieving their goals. They should know better... 
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