Inbound Marketing Services
Inbound marketing is an approach that attracts highly qualified prospects to your brand. We use a strategic blend of content, search and social media marketing to reach those seeking the solutions you already offer. We then use lead nurturing to convert prospects to customers. Our pull marketing solutions help our clients gain qualified traffic, boost brand visibility and reach lead generation goals.
Identifying Target Audience: In order to be successful with inbound marketing, you must fully understand your customers and the journey they take to become a customer. This starts with developing you buyer personas — fictional representations of your ideal customer. From there you can begin to identify the type of information they need and how they are going to receive it in order to move them along the buying process.
Content Audit and Mapping: Once you’ve identified your audience, it’s time to determine where they are in the buying journey. Our team will sort through all of your available content – blog posts, newsletters, etc. – and map it to your buyer personas and their different stages in the buying process. This will help identify gaps in content and determine the most appropriate distribution strategy.
- HubSpot Certified Partner Agency
- Certified Inbound Marketers
- Content Marketing Specialists
- Social Media Specialists
- SEO Strategists
- Content Audits
- Buyer Persona Development
- Content Mapping
- Lead Nurturing
- Landing Page Development
Learn how to improve your inbound marketing
In this eBook, we will show you how to develop a successful inbound marketing campaign that works with your company's goals.Free Download
At the end of the day, clients need to sell their products and services. That's why we use both inboud marketing and direct response marketing. We create lead generation platforms across every channel including search, social media, direct response email and direct mail and broadcast.
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Let's Talk About How to Make You a Hero Today.
Please call us at 713-868-3000 x244 or complete the form and one of our experts will get in touch with you.